by Lisa Zevi | October 2021 | Grow your business
This week I’ve been reflecting on how fast time flies. What an extraordinarily unpredictable and fast-moving year this has been. And now we find ourselves at the start of the final quarter. What are your plans for the last three months of this year and how will...
by Lisa Zevi | September 2021 | Grow your business
This week I’ve been reflecting on the experience our customers have with us. How they find us, what journey they take to reach us, how they navigate their way through our businesses and how they feel as they interact with us. Whatever type of business you have,...
by Lisa Zevi | August 2021 | Grow your business
This week I’ve been reflecting on the tension many feel about making money. It’s easy to feel guilty about charging for what you do, especially if you love doing it. Whether you’re afraid of ‘conning’ your customers, doubting the value of...
by Lisa Zevi | July 2021 | Grow your business
This week I’ve been reflecting on customers and how we connect with them. Almost every day I’m contacted by someone via email or LinkedIn, promising me and my business hundreds of new ‘hot leads’. As if there was a silver bullet, an easy way to...
by Lisa Zevi | July 2021 | Grow your business
This week I’ve been reflecting on who we need around us to make us successful. Most people who’ve built viable businesses, including me, will tell you that they couldn’t do it without their people and yet running your own business can be a lonely...
by Lisa Zevi | July 2021 | Grow your business
This week I’ve been reflecting on leadership and what it means to be able to manage and direct others. As business owners we’re usually very capable people, but just because we can do something, doesn’t mean we should. You can build a product on...
